Social Care

PLMR’s Social Care Practice is the UK’s leading specialist strategic communications consultancy with a team focussed exclusively on supporting organisations in the children’s and adult social care sector.

Our trusted team has decades of experience advising on award-winning public relations, political engagement, marketing, crisis and reputation management, and corporate communications programmes.

As your growth partner, we will work to understand your organisation, goals, and operating model, before devising communications campaigns that are uniquely shaped to you and your business needs.

Our framework for success has four strategic pillars:

  • Growing your share of voice and share of mind to increase brand awareness.
  • Improving your reputation amongst customers, commissioners, colleagues, residents, and the people you support.
  • Influencing positive change in the purchasing process or policy landscape.
  • Laying the foundations for long-term brand and commercial success.

From simple PR campaigns that drive sales leads, to complex regulatory reform campaigns, PLMR’s Social Care Practice has the experience, contacts and knowledge needed to creatively tackle any challenge and to help your business thrive.

Our results speak for themselves. We have supported clients to grow their brand presence and reputations, engage and win contracts with Commissioners, reform Care Quality Commission regulation, change NHS guidelines, and secured billions of pounds of additional government funding.

We take great pride in exceptional client delivery, responsiveness, creativity, and close client relationships. We endeavour to be an extension of your organisation and would be proud to be part of your story.

How PLMR Genesis worked with independent healthcare provider Xyla to promote its innovative healthcare services and drive new partnerships.
How PLMR Genesis produced a strategic recruitment campaign to address critical staffing shortages in its children’s homes. By focusing on impactful messaging and targeted digital outreach, the campaign aimed to attract compassionate individuals committed to providing high-quality
How PLMR helped carehome.co.uk increase it’s market share within the care sector
How PLMR Genesis collaborated with Essex County Council to increase awareness of the Essex Local Offer, recruit SEND providers, and empower families, delivering exceptional results in both 2023 and 2024

Finalist

Best Use of Digital Marketing in a Campaign

PRCA Digital Awards

2024

Winner

Best Use of a Communication Tool in a Campaign

PRCA Digital Awards

2024

Finalist

Consultants of the Year - Strategic

HealthInvestor Awards

2023

Winner

Best Marketing, Creative and Information Services Award

Care Sector Supplier Awards

2023

Finalist

Strategic Consultants of the Year

HealthInvestor Magazine

2022

Finalist

Strategic Consultants of the Year

Healthcare Investor Awards

2021

prca national awards 2020 logo

Winner

Crisis Management

PRCA National Awards

2020

Finalist

Consultants of the Year

HealthInvestor Awards

2019

Winner

Young Communicator of the Year

PRCA National Awards 2018

2018

Winner

Best Issues Management

CorpComms Digital Awards

2017

Our Social Care Experts

Our Specialisms in Social Care

Video Production in the Health and Social Care sector

3D blue thumbs up

Social Media Management in the Health and Social Care sector

3D blue and white megaphone

Digital Marketing for the Health and Social care sector

3D blue and white cursor

Web Development in the Health and Social Care sector

3D blue and white graphic design elements - font and shapes

Graphic Design in the Health and Social Care sector

3D blue and white chess pieces - Queen and pawns

Public Affairs in the Health and Social Care sector

3D newspaper sheets

PR in the Health and Social Care sector

3D blue flashing light

Crisis Communications in the Health and Social Care sector

Add PLMR to your contacts

PLMR’s crisis communications experience is second to none, and includes pre-emptive and reactive work across traditional and social media channels. We work with a range of organisations to offer critical communication support when they are faced with difficult and challenging scenarios.