Lucy Somers

Deputy Group Director of Digital & Director of Genesis Digital


Best Use of a Communication Tool in a Campaign

PRCA Digital Awards



Digital Professional of the Year

PRCA Digital Awards


As Deputy Group Director of Digital and Director of PLMR Genesis Digital (PLMR’s East of England digital team), Lucy provides strategic digital marketing advice, insight and support to clients across a range of sectors including education, health and social care and professional services –  helping them to achieve their overarching organisational objectives through digital and creative communications.​

With over seven years of digital and creative experience, Lucy specialises in supporting with digital strategies, social media and online crisis management and project/account management to ensure client’s requirements and needs are always met to a high standard.

Lucy is also part of  PLMR’s Management Committee and is the current holder of PRCA’s Digital Professional of the Year 2023. ​

Lucy completed her Advanced Apprenticeship in Digital Marketing in 2017.

Lucy Somers's Blogs

PLMR Digital Team wins Digital Communications Award for a record-breaking fourth year

PLMR’s Lucy Somers wins Digital Professional of the Year Award

Why your care home business needs a digital marketing strategy

Four useful Search Engine Optimisation (SEO) tactics to boost your business’ online rankings

From Apprentice to PLMR Digital’s Deputy Team Leader 

Four tactics to strengthen your business’ digital footprint 

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PLMR’s crisis communications experience is second to none, and includes pre-emptive and reactive work across traditional and social media channels. We work with a range of organisations to offer critical communication support when they are faced with difficult and challenging scenarios.