PLMR’s CEO Kevin Craig dissects Boris Johnson’s Leadership and Communications Strategy

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What’s missing in Scott Morrison’s COVID-19 communications, compared to leaders around the world? Our CEO Kevin Craig, dissects Boris Johnson’s leadership and communications strategy with Peter Wilkinson and Liam Cox. This is Ep3 of Wilkinson Butler’s Corona Solutions series, which canvasses with experts the way to lead through this crisis.


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PLMR’s crisis communications experience is second to none, and includes pre-emptive and reactive work across traditional and social media channels. We work with a range of organisations to offer critical communication support when they are faced with difficult and challenging scenarios.