Genesis is proud to keep providing innovating and inspiring campaigns for our clients that create the right impact and deliver on the bottom line.
The start of 2020 has seen the UK leave the EU, the Sussex Royals leave their royal duties, Australia burn with bush fires triggering a massive conversation on greenhouse gases, the US start their 2020 campaign trails and the Coronavirus spark shutdown across China and other countries over fears of a global outbreak.
The world is changing, we are all trying to be more responsible for our actions on the environment and now the national mood is improving over Brexit, there is no better time to sharpen your message for your customers.
Here’s a quick recap of our recent news:
- New account director – We were delighted to start the year with the significant appointment of Ali Straker as an account director.
- Ali was previously Editorial Manager for the British Red Cross where she directed campaigns, led content development across digital assets and produced award-winning publications. She has considerable experience and expertise in the digital sphere and started her career as a journalist.
- Other new appointments – we are delighted to welcome Ann Scott, Naomi Day and Luke Watts to our growing company.
- Ann is a senior account manager with a wide range of PR experience, including high-profile consumer campaigns and the not-for-profit sector
- Naomi joins as account executive, with great public sector expertise.
- Luke will join our growing digital marketing team who work to maximise clients’ online presence in today’s digital world.
- Comms partner for Priority Digital Health. We are delighted to announce that fast-growth digital innovator Priority Digital Health has appointed Genesis as its communications partner to build its brand reputation with health commissioners and providers.
- We were delighted to welcome fellow members of Future50 to an event at Genesis at the end of February. We hosted our own event on ‘Why multi-channel storytelling is a must for today’s brands’ for firms to better understand the role of communications in supporting their business plans and how creating a compelling brand story ensures they can engage and influence the audiences that matter. Future 50 recognises Norfolk and Suffolk’s most innovative companies.
- Our charity partner, Ipswich food bank charity FIND, who we have supported for three years with their PR, marketing, branding and design, media and event management needs, have moved into their new larger food bank after the FIND 50 £100,000 lifeline appeal campaign target, that we established, was met.
- Ipswich Suffolk Business Club – we are delighted to support the Club’s events this year with social media, event coordination, filming, media liaison, design and support on the day. The new MP for Ipswich Tom Hunt started the club’s year with a lively event.