CASE STUDY

Care UK

How PLMR Genesis helped build Care UK’s reputation in Suffolk
Find out more

Client

Care UK

Sector

Social Care

Healthcare

Built Environment

Services provided

Public Relations

Crisis Comms

Video Production

The Situation

Care UK is one of the country’s leading independent providers of health and social care services. PLMR Genesis was selected as Care UK’s PR partner for the development of ten new care homes and day clubs in Suffolk.

To build Care UK’s reputation in Suffolk and generate awareness of the multi-million-pound development plan among Suffolk communities and key stakeholders, particularly positioning the quality of care home design, state-of-the-art features and additional nursing and specialist dementia care being offered.

What we did

A four-year proactive PR, media relations and stakeholder engagement programme. The work delivered by PLMR Genesis paved the way for planning approvals, publicised construction milestones, celebrated each care home opening, built stakeholder relationships and supported sales once open.

The Result

We exceeded client expectations in generating new customer enquiries for the ten care home openings, with an average of 18 positive media articles achieved per month. Copywriting for community newsletters and magazines was also delivered to support effective stakeholder relations.

Join the PLMR Mailing List

We are PLMR

Sectors

Services

Group

Youtube Linkedin Soundcloud
0207 622 9529 | info@plmr.co.uk | PLMR © 2024. All rights reserved | Company Number: 5723942

Website by PLMR

Add PLMR to your contacts

PLMR’s crisis communications experience is second to none, and includes pre-emptive and reactive work across traditional and social media channels. We work with a range of organisations to offer critical communication support when they are faced with difficult and challenging scenarios.

Menu

  • Public Relations
  • Public Affairs
  • Crisis Communications
  • Planning Communications
  • Media Training
  • Web Development
  • Video Production
  • Podcast Production
  • Social Media Management
  • Graphic Design
  • Digital Marketing
  • SEO & UX
  • Email Marketing
  • Events Management
  • Copywriting
  • Photography