PLMR Group Media Snapshot: March 2025

March marked British Science Week, Mother’s Day, Eid and the Spring Equinox. Rachel Reeves also delivered the 2025 Spring Statement, the UK was announced as the host for the opening of the 2027 Tour de France for both the men’s and women’s races, and we experienced the warmest day of the year so far, hitting the dizzy heights of 21 degrees in parts of England.

PLMR Group similarly had a busy month, hosting a series of Insights Events with notable influencers from media and politics, including Adam Boulton, Times Radio presenter and former Sky News Political Editor. Our experts also facilitated a webinar on how to make an impact at Labour Party Conference.

Our team was also out and about with our CEO and Founder, Kevin Craig, featuring on GB News and TRT World; our Senior Political Counsellor, Leon Emirali, joining Sky News for an interview; and our Head of Education, Tiffany Beck, presenting at the Confederation of School Trusts’ Annual Communications Summit.

Meanwhile, we continued to achieve a fantastic collection of national, trade, regional and broadcast coverage for our clients, helping to raise their profile and achieve their strategic objectives. Read on to find out about some of our top media highlights for March 2025….

i News: Open Doors to Construction

Client: Build UK

Sector: Construction

The leading representative trade body for the UK construction industry, Build UK, enlisted PLMR Advent’s support in generating earned media coverage for its Open Doors initiative, where construction workplaces host a week of tours to inspire the next generation to choose a career in the industry.

PLMR Advent supported with several waves of pre-event PR to raise awareness of Open Doors, both with industry media to encourage them to host a tour, and with general consumer media to encourage both young people and career changers to visit a site.

The week itself presented an ideal opportunity to inspire others who weren’t attending tours, and PLMR Advent amplified the initiative further by securing the following media coverage:

  • A site tour picture landing across two pages in iNews
  • Interviews with BBC Radio Wales, BBC R5L and Fix Radio
  • Regional print coverage in key outlets such as Yorkshire Post, Northern Echo and Newcastle Journal; as well as key trade titles
  • A feature slot secured in the leading children’s newspaper, First News.

The week itself was a record success for Build UK and its partners, with more than 7,000 visitors attending 260 different events.

You can listen to the Fix Radio interview here.

Prima Magazine: ‘Every grave represents a person who never got to realise their dreams’

Client: The Commonwealth War Graves Commission

Sector: Culture

The Commonwealth War Graves Commission (CWGC) is the global leader in commemoration, responsible for the care and maintenance of 23,000 war memorials and cemeteries in 150 countries. Throughout March, PLMR closely collaborated with the CWGC to support their media engagement ahead of their VE-Day & VJ-Day Roadshow launching in May.

PLMR supported the CWGC to secure print coverage in Prima Magazine, with a piece that outlined their important work in identifying soldiers who lost their lives, reuniting them with their present-day families, and tending to graves all over the world.

This article spotlights CWGC Director General Claire Horton CBE’s views on the future of commemoration, as well as two further women who are passionate about the CWGC’s work and whose case studies will help to inspire more women to get involved in commemoration over VE-Day and beyond.

You can read the article in print.

BBC: Approval for city's major redevelopment scheme

Client: ECF

Sector: Built Environment

ECF, a joint venture between Homes England, Legal & General, and Muse, secured planning for their City Centre West (now Smithgate) project in Wolverhampton and PLMR helped publicise the milestone announcement and change in name.

The project is the city’s largest regeneration opportunity and, taken together, it could create over 1,000 new homes, including affordable, alongside shops, cafes, restaurants, and high-quality public spaces as part of an exciting new neighbourhood.

Through leveraging our media contacts, we achieved coverage for ECF in the BBC and Express & Star – two key regional outlets for this important announcement.

Read the article

Tes: How our trust is making QTS achievable for all

Client: Bradford Diocesan Academies Trust

Sector: Education

PLMR supports client Bradford Diocesan Academies Trust (BDAT), a multi-academy trust based in Bradford and the surrounding region, and spotted a newsjacking opportunity in March to showcase the expertise of the Trust. This followed the Government’s Children’s Wellbeing and Schools Bill, which would require all teachers to hold or be working towards Qualified Teacher Status (QTS).

Recognising BDAT’s existing leading work in this area, PLMR worked with the Director of Professional and Career Development at BDAT to identify key case studies and areas of best practice to develop a pitch for the media. This tapped into the ongoing news topic of recruitment and retention in the sector and shared recommendations for schools and Trusts to help respond to the Bill’s new requirements.

This secured excellent coverage in Tes, a leading education trade publication, creating a unique media moment for the Trust which positioned its pioneering work to support inclusive and sustainable teacher recruitment at the centre of a topical conversation in the sector.

Read the article

Ludlow and Tenbury Wells Advertiser: Tenbury High teacher up for Worcestershire Education Awards

Client: Ormiston Academies Trust

Sector: Education

As part of our ongoing work with Ormiston Academies Trust, PLMR worked closely with Tenbury High Ormiston Academy (THOA) to promote its excellent provision ahead of secondary school national offer day.

To support this, we have built a steady stream of ongoing PR for the school, helping promote the broad range of opportunities to prospective parents and the local community. PLMR held a focused PR session with the school to identify positive news stories and angles for media, alongside building strong relationships with the local paper to raise their profile in the community.

As part of this campaign, PLMR drafted a press release to celebrate a THOA teacher being nominated for a prestigious education award, which secured coverage in Philanthropy News Digest and key local outlets, Ludlow and Tenbury Wells Advertiser and the Shropshire Star.

Since December and starting this PR programme, PLMR has secured 8 pieces of positive coverage for the school, helping to share its positive news with its key audiences and helping to drive up pupil recruitment at a crucial time for the school.

Read the article

In other news...

From the Frontline: Menstrual Health & Endometriosis and Innovation in the NHS

Client: PLMR HealthComms

Sector: Healthcare

In March, in our From the Front Line podcast, Katie Davies spoke with Emma Cox, CEO of Endometriosis UK, about why it still took nearly nine years for diagnosis, how stigma around menstrual health could be broken, and what action the Government and NHS needed to take beyond strategy. With 1 in 10 women affected, the episode called for bold, system-wide change.

In another timely podcast discussion recorded just before the announcement of NHS England’s abolition, Dr. James Thomas and Amy Lochtie from West Yorkshire ICB shared how ICSs had been collaborating with industry to reduce inequalities, address workforce challenges, and drive transformation through a pathways-over-products approach.

You can list to the podcasts on Spotify and Apple Podcasts.

White text on blue background with decorative white plus shapes representing health communications. "From the Frontline a podcast by PLMR Healthcomms"

We’ll be back next month with PLMR Group’s latest media hits, but in the meantime you can read more about PLMR’s award-winning PR services over on our case studies page.

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PLMR’s crisis communications experience is second to none, and includes pre-emptive and reactive work across traditional and social media channels. We work with a range of organisations to offer critical communication support when they are faced with difficult and challenging scenarios.