Quick off the mark

The Ricoh Arena which was among Advent’s clients mentioned on national radio station Radio 5 live

Advent Communications managed to highlight a stream of clients on a leading BBC radio show.

Wake Up To Money – broadcast daily on Radio 5 live – asked for suggestions of some of the best places to live and work in the UK.

Advent turned round a response in quick time which meant Coventry University, University of Warwick, the Ricoh Arena, Jaguar Land Rover, Wasps and City of Culture all got mentioned on the show which covers national and international business stories.

Advent Communications managing director Adam Dent said: “Much of the coverage we win for our clients at national level is down to months of planning, but sometimes it just comes down to thinking on your feet, reacting quickly and being the first to the wicket.”

Pictured: The Ricoh Arena which was among Advent’s clients mentioned on national radio station Radio 5 live

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