Travel firm on road to success

PLMR Advent has supported India-based travel company, Adventures Overland, with their expansion into the UK by landing the news in one of the country’s leading travel media outlets.

We landed the news in Travel Weekly after drafting a story tailored for the travel trade media that would enable Adventures Overland to promote themselves in front of British travel agents – and other travel professionals – on a national scale to aid their expansion.

India-based Adventures Overland, which operates 25 different road trips across the globe in 80 countries, is laying down roots in the UK after generating more than 50,000 enquiries in one week for its Bus To London concept.

Caption – Adventures Overland travellers celebrate their arrival into London earlier this month following a 15,000km road trip from Iran.

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PLMR’s crisis communications experience is second to none, and includes pre-emptive and reactive work across traditional and social media channels. We work with a range of organisations to offer critical communication support when they are faced with difficult and challenging scenarios.