Advent helped secure coverage for Shakespeare’s England on BBC Midlands Today and across the regional press following the relaxation of Covid restrictions for international travellers.
Tourism bosses at Shakespeare Birthplace Trust, Warwick Castle, Eden Hotel Collection and the Crowne Plaza in Stratford-upon-Avon described the move as a ‘welcome boost’. Helen Peters, CEO of Shakespeare’s England – the destination management organisation for South Warwickshire – added: “This relaxation is long-awaited and very welcome.” Media coverage also included web, print and radio. Caption – Helen Peters being interviewed for BBC Midlands Today. |
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