UK Flooring Direct’s expansion into a new warehouse and offices in Coventry hit the headlines across local, regional and trade media.
The company, which is headquartered in Hinckley and employs more than 160 staff, announced it was taking a 54,000 sq ft unit at Prologis Park.
It resulted in an early morning interview with the BBC with CEO Jason Ashby and coverage in print and online from the Coventry Telegraph through to Retail Bulletin.
As well as handling the media for the company, Advent Communications also organised for West Midlands Mayor Andy Street to pay a visit to UK Flooring Direct to find out about its future growth plans.
Pictured: Jason Ashby of UK Flooring Direct