Media spotlight on UK Flooring Direct’s growth

UK Flooring Direct’s expansion into a new warehouse and offices in Coventry hit the headlines across local, regional and trade media.

UK Flooring Direct’s expansion into a new warehouse and offices in Coventry hit the headlines across local, regional and trade media.

The company, which is headquartered in Hinckley and employs more than 160 staff, announced it was taking a 54,000 sq ft unit at Prologis Park.

It resulted in an early morning interview with the BBC with CEO Jason Ashby and coverage in print and online from the Coventry Telegraph through to Retail Bulletin.

As well as handling the media for the company, Advent Communications also organised for West Midlands Mayor Andy Street to pay a visit to UK Flooring Direct to find out about its future growth plans.

Pictured: Jason Ashby of UK Flooring Direct

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PLMR’s crisis communications experience is second to none, and includes pre-emptive and reactive work across traditional and social media channels. We work with a range of organisations to offer critical communication support when they are faced with difficult and challenging scenarios.