Leamington is embracing flower power to help people maintain a safe distance in the town centre during Coronavirus – and it gained coverage locally, regionally and nationally.
BID Leamington is pioneering a more welcoming approach to social distancing by installing bright images of flowers at two metre intervals on pavements around the town centre.
The business-led organisation came up with the novel idea to help and encourage people to now keep apart and in preparation for the Government’s planned easing of social restrictions.
Through Advent, the story was picked up regionally – including on BBC Midlands Today – and nationally in the Daily Telegraph and Daily Mail.
Pictured: Stephanie Kerr, of BID Leamington, is embracing flower power